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Nomia digital – your digital marketing partner.
Managing social networks for companies.
A place where ideas are created.
How "online" are you?
Digital marketing plays a big role in
our life, without us even being aware of it. We used to just check e-mails on computers, and today we do almost everything online and in addition to computers we also use mobile phones, tablets, laptops, smart watches and various other gadgets. We shop online, go to school, work, pay bills, research, listen to music, watch videos and spend much of our lives (consciously or unconsciously) digitally.
Have you tried to track through various apps how much time you spend on your mobile?
According to research (statista.com), users spend an average of 3.2 hours a day on the Internet, of which 2.4 hours on social networks. And you are on average?
Where are the customers?
Entrepreneurs have long realized that “being online” doesn’t just mean having a website. You have to be exactly where your customers are. With digital marketing you are breaking through to new customers and you nurture relationships with existing clients. Because you are there - present.We all know that digital is important. Compared to traditional marketing, digital has become even more important. Customers are online - waiting. Don’t let the competition skip you due to lack of time.
A place where ideas are created.
How “online” are you?
Digital marketing plays a big role in
our lives without even being aware of it ourselves. We used to just check e-mails on computers, and today we do almost everything online and in addition to computers we also use mobile phones, tablets, laptops, smart watches and various other gadgets. We shop online, go to school, work, pay bills, research, listen to music, watch videos and spend much of our lives (consciously or unconsciously) digitally.
Have you tried to track through various apps how much time you spend on your mobile?
According to research (statista.com), users spend an average of 3.2 hours a day on the Internet, of which 2.4 hours on social networks. And you are on average?
Where are the customers?
Entrepreneurs have long realized that “being online” doesn’t just mean having a website. You have to be exactly where your customers are. With digital marketing, you break through to new customers and nurture relationships with existing customers. Because you are there – present.
We all know that digital is important. Compared to traditional marketing, digital has become even more important. Customers are online – waiting. Don’t let the competition skip you due to lack of time.
Attracting attention
The digital world is overloaded with data and it is very difficult to stand out and fight for visibility. Everyone strives for only one thing – to attract attention. How to get attention and stand out from the “noise” and the pile of data that is served in digital form? How do you make sure your post is read? And once it has been read, how do you ensure that the customer returns and revisits your content? Every company seeks attention to become more competitive and win market shares in its industry.
Paid advertising on social networks (Facebook, Instagram and LinkedIn advertising), advertising on Google, Gmail, Youtube (Google Ads) are just some of the ways to attract attention. On the other hand, it is possible to attract attention organically, which requires a lot of attention, but has excellent results, which are worth that attention 😊. This key role is played by SEO, which “pushes” your posts towards customers who are looking for such products / services.
Customer sales process
The most important thing is to know the path of your customer, who he is and how he travels through the sales process. And that is really the process. Your customer does not wake up in the morning, click on the application and buy your product / service. Like most customers, he has to go through a decision-making process that starts from the moment a customer decides he wants to buy a product / service to the moment he searches the Internet for a solution. Sometimes it is a process of several hours, days, weeks or months, and sometimes it takes a very short time.
It is crucial that the person who buys already has some information about your products that he picked up, perhaps quite by accident, by posting on social networks. Maybe a few months ago that same person came across your products online. And now, at the crucial moment of the purchase, it is these announcements that remind her to look for you again. And that’s where you perform.
Find out more about strategies and ways to reach customers in the blog .
Attracting attention
The digital world is overloaded with data and it is very difficult to stand out and fight for visibility. Everyone strives for only one thing – to attract attention. How to get attention and stand out from the “noise” and the pile of data that is served in digital form? How do you make sure your post is read? And once it has been read, how do you ensure that the customer returns and revisits your content? Every company seeks attention to become more competitive and win market shares in its industry.
Paid advertising on social networks (Facebook, Instagram and LinkedIn advertising), advertising on Google, Gmail, Youtube (Google Ads) are just some of the ways to attract attention. On the other side, possible is also an organic attraction that requires a lot of attention, but has excellent results, which are worth that attention 😊. This key role is played by SEO, which “pushes” your posts towards customers who are looking for such products / services.
Customer sales process
The most important thing is to know the path of your customer, who he is and how he travels through the sales process. And that is really the process. Your customer does not wake up in the morning, click on the application and buy your product / service. Like most customers, he has to go through a decision-making process that starts from the moment a customer decides he wants to buy a product / service to the moment he searches the Internet for a solution. Sometimes it is a process of several hours, days, weeks or months, and sometimes it takes a very short time.
It is crucial that the person who buys already has some information about your products that he picked up, perhaps quite by accident, by posting on social networks. Maybe a few months ago that same person came across your products online. And now, at the crucial moment of the purchase, it is these announcements that remind her to look for you again. And that’s where you perform.
Find out more about strategies and ways to reach customers in the blog .